



Retail Sales Associates play a vital role in the retail industry, often serving as the first point of contact for customers. Their salary reflects their importance and varies based on experience, location, and the specific employer.
On average, Retail Sales Associates earn about $44,212 a year. However, salaries can range significantly. Some entry-level employees start around $23,500, while seasoned professionals can earn upwards of $112,500.
The salary distribution reveals that a large percentage of Retail Sales Associates earn between $31,591 and $39,682. This range often includes those with a few years of experience, showcasing the potential for salary growth in this field.
As Retail Sales Associates gain experience and possibly take on more responsibilities, such as supervisory roles, their salary can increase substantially. With dedication and skill, many can reach higher earnings within their careers. This makes the retail sales position not only a great starting point but also a pathway to further growth in the retail sector.

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Minneapolis, MN
Average Salary: $80,044
In Minneapolis, working in retail offers a vibrant atmosphere with a diverse customer base. Major companies like Target and Best Buy create plenty of job opportunities in the retail sector.
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Hartford, CT
Average Salary: $62,450
Hartford provides a unique retail experience where you can engage with a close-knit community. The presence of big retailers and local shops makes this city an exciting place to work in sales.
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Lincoln, NE
Average Salary: $60,594
Lincoln is known for its friendly residents and strong local economy. Opportunities abound in retail, with many shops and boutiques that cater to both locals and students.
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Milwaukee, WI
Average Salary: $60,389
Working in retail in Milwaukee means being part of a rich cultural scene. The city features well-known brands and local favorites, allowing for diverse interactions with customers.
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Baltimore, MD
Average Salary: $60,014
Baltimore's retail scene is dynamic, with a mix of historic markets and modern shopping centers. Big names and independent shops create a lively environment for retail workers.
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Madison, WI
Average Salary: $58,224
In Madison, the retail landscape thrives with many opportunities in both large and small establishments. The city's vibrant college town atmosphere fosters continuous customer engagement.
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Columbia, MO
Average Salary: $57,060
Columbia is a welcoming city with a strong retail presence. Local shops and well-known chains contribute to a friendly shopping environment, ideal for those in sales.
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Richmond, VA
Average Salary: $55,569
Richmond combines history and modern retail, offering a unique experience for sales associates. Diverse shopping venues, from upscale stores to local markets, keep the job interesting.
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Springfield, MA
Average Salary: $55,151
In Springfield, retail opportunities are abundant in both large retailers and charming local shops. The community-oriented atmosphere fosters strong relationships with customers.
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Chicago, IL
Average Salary: $54,715
Chicago's bustling retail scene provides a fast-paced environment for sales jobs. With iconic stores and a diverse population, associates can enjoy a dynamic work experience.
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Car Pros Automotive Group
Average Salary: $240,979
Car Pros Automotive Group hires Retail Sales Associates who play a key role in helping customers find the perfect vehicle. The company operates in locations across the United States, including California and Washington, providing excellent training and support for their sales team.
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Everlight Solar
Average Salary: $225,000
At Everlight Solar, Retail Sales Associates focus on promoting solar energy solutions. The company operates in several states, empowering teams to educate customers about renewable energy, all while earning a competitive salary.
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Entourage Events Group
Average Salary: $200,000
Entourage Events Group offers Retail Sales Associate positions that involve promoting event services and products. With locations in major cities, team members enjoy a vibrant work environment while engaging with clients to create memorable experiences.
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WindMar Home
Average Salary: $186,909
WindMar Home specializes in home energy efficiency. Retail Sales Associates here assist customers in improving their homes. The company operates in regions focused on reducing energy consumption, providing a fulfilling role for passionate sales professionals.
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Roofing World
Average Salary: $185,000
Roofing World employs Retail Sales Associates who help customers find quality roofing solutions. With a presence in various states, the company emphasizes strong product knowledge and customer service, leading to rewarding career opportunities.
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CastleRock Communities
Average Salary: $172,714
CastleRock Communities offers Retail Sales Associate positions for those interested in the housing market. The company operates in key locations, helping customers navigate the home buying process while providing them with top-notch service.
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Sovereign Security
Average Salary: $170,894
Sovereign Security seeks Retail Sales Associates who promote security solutions. This company operates in various urban areas, emphasizing customer relationships and offering comprehensive training to ensure team success.
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Bayer
Average Salary: $155,901
At Bayer, Retail Sales Associates support the sale of agricultural products. The company operates globally, offering a workplace focused on innovation and sustainability, allowing team members to make a positive impact in their communities.
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Global Resources, LLC
Average Salary: $153,500
Global Resources, LLC employs Retail Sales Associates to drive sales in various industries. The company spans multiple regions, creating opportunities for associates to connect with a diverse client base and contribute to their growth.
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World Wide Technology
Average Salary: $150,864
World Wide Technology offers Retail Sales Associate roles focused on technology solutions. With offices in many locations across the country, associates work in a dynamic environment where they help businesses optimize their IT infrastructure.
To increase your earnings as a Retail Sales Associate, focus on these key factors:
- Enhance Your Product Knowledge: Learn everything about the products you sell. Understanding features, benefits, and uses will help you assist customers better and increase sales.
- Develop Strong Customer Relationships: Build trust with customers. A positive experience can lead to repeat business and recommendations, boosting your sales and commission.
- Upsell and Cross-Sell: Suggest related products to customers. Encourage them to consider additional items that enhance their experience. This can raise the average sale amount.
- Stay Updated on Promotions: Regularly inform customers about ongoing sales and special offers. Highlighting these can drive additional sales and increase overall earnings.
- Improve Your Sales Skills: Attend training sessions or workshops to improve your sales techniques. Stronger skills can directly lead to increased performance and higher pay over time.
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